Curriculum Vitae

Tobias Lilley
Bristol, UK


Multi-Cloud Specialist with a blend of technical know-how and sales expertise. From origins in development and software architecture, through to business and sales roles, I’ve focused on bridging the gap across technology and business. This skillset enables me to deliver tangible business benefits for customers, securing transformative solutions and cultivating robust client relationships.


VMware, NEMEA – Multi-Cloud Management Director, Global Accounts

SEPT 2017 – Present

  • Head of Specialist Sales for Automation and Observability, liaising directly with VMware’s key Global Accounts within NEMEA.
  • Regularly secured significant contracts with major players in financial services and telecoms.

VMware, Worldwide – Senior Technologist, Corporate

JAN 2021 – JUNE 2022 (secondment)

  • Led global promotion for Multi-Cloud Management, utilising various platforms including videos, blogs, podcasts, and public speaking engagements.
  • Recognised as a primary expert in multi-cloud management, automation and observability, partnering with clients, affiliates, internal teams, and industry specialists.

VMware, EMEA – Business Development Specialist, Channel

JAN 2017 – SEPT 2017

  • Championed commercial initiatives with premier technology partners across EMEA, with a focus on VMware’s Multi-Cloud Management Solutions.
  • Regularly exceeded targets for partner accreditation and business registrations.

VMware, UK – UK Lead Cloud Management, Pre-Sales

AUG 2015 – JAN 2017

  • Lead UK Specialist, advocating for the software-defined data centre via the vRealize Cloud Management Platform.
  • Broadened influence on a global scale, particularly collaborating with major financial institutions.

Cisco, Global — Global Datacenter Solutions, Pre-Sales

SEPT 2013 – AUG 2015                    

  • Role focused on serving Cisco’s top-tier global accounts, with a specialism in championing open-source technology, notably OpenStack.

HP Software, EMEA — Cloud Architect, Delivery

JULY 2011 – SEPT 2013                 

  • Led the design and delivery of expansive cloud and automation projects throughout EMEA, orchestrating virtual teams.

BT, UK — Cloud Automation, Developer

SEPT 2009 – JUNE 2011                   

  • Principal Developer, centred on automation for the BT Global Services Virtual Datacentre platform.


PowerMBA — Business Administration and Digital Marketing

2021 – 2023

  • Online certification covering business strategy, marketing (inc. digital marketing), finance, entrepreneurship, lean startup, and leadership.

University of Plymouth, UK — FdSc Computer Science

2003 – 2005

  • Theoretical, technical, and practical understanding of computer science.


Commercial Acumen

Specialist Sales, Account Planning, Business Forecasting, Channel Development, Sales Strategy, Sales Enablement.

Technical Acumen

Automation, Observability, A.I. Operations, Pre-Sales, Cloud Architecture, RFIs.


Public Speaking, Presentation, Content Creation, Product Marketing, Product Demonstrations.

Personal Interests

Family life (2 Children), Music (Guitar enthusiast), Motorcycles, Travel, Art, Physical Fitness.